Trading 1

William Paulstern’s trading approach was founded upon our belief that risks pertaining to sustainability and opportunities directly impact the long-term profitability of any business entity. We consider that over time the interests of our clients will be best served by businesses that increase their financial profits by attentively organizing and managing their social, environmental and economic performance.

Long-Term Focus

Multiple studies have proven that the largest part of a company’s worth is measured by its performance over the long-term – that is why we believe that short-term orientation has major negative consequences for both companies and also the world wide economy. If companies and individuals forsake investments that generate value in order to enjoy short-term profits, their long-term prospects will also suffer. Short-term plans and perspectives prevent innovation, curb development, encourage negative financial mentalities and impede leadership. At William Paulstern we wholeheartedly believe that financial success is a determined by long-term planning and efficient execution.


One of the core tenets of William Paulstern’s trading approach is the acknowledgement that sustainability is central to the long-term profitability of any business entity. The financial ambitions of our clients are best served by entities that recognize the importance of ethical and sustainable business practices.


When taking sustainability into account William Paulstern concentrates on the full range of interconnected aspects, which means evaluating solutions on a realistic and contemporary basis and also the entire range of associated inputs, costs and possible outcomes. Such challenges are becoming more and more interrelated; from climate change to poverty, from global pandemics to demographic shifts, from resource inefficiencies to urbanization, we meticulously calculate any factor that can affect the sustainability of an opportunity.




The present day’s context of business practices and investments is in a period of definite change, with the ideology of capitalism and the global financial markets finding themselves at a critical crossroad. William Paulstern believes that the progression to a low-carbon economy will be the most important transition in modern history, similar to the industrial revolution of the 19th century; likewise as technology continues to evolve, the current technological revolution will affect not only the day-to-day life of individuals but also the future of business operations, relationships and strategies.

William Paulstern considers that modern investors are increasingly aware of what this means to them and their future and that the financial markets will play a critical role in paving the way forward for new sustainable investment opportunities. In keeping up with an ever-developing technological and financial landscape, William Paulstern’s strategies are planned out on parameters that last decades rather than years, taking into account every positive and negative aspect of a potential opportunity and determining its profitability and development potential, towards the future benefit of its clients and the investment industry as a whole.


Contact Us

Our Office